"Long before snapshot aesthetics became fashionable William Eggleston started to take pictures of his hometown Memphis, Tennessee. He discovered new and unexpected forms of beauty in the seemingly mundane surroundings of everyday life. Exploring his native South, he pioneered the use of colour photography, which so far had mainly been used for advertising and magazine work. This work presents a survey of his luminous photographs spanning from 1967 to the present. A kitchen sink, a country road, a girl lying on the grass: Eggleston's deceptively simple images reveal hidden and intricate pleasures of the visible world. In an interview by Ute Eskildsen, he summarizes the development of his approach to photography. The introduction, by writer and curator Thomas Weski, places Eggleston's work in the context of his contemporaries."